Dr. Muhammad Zeeshan

Dr. Muhammad Zeeshan

Assistant Professor

mzeeiukl@gmail.com
923166273734

Ph. DBusiness Admin.Infrastructure University Kuala Lumpur2015
Master of Business AdministrationMarketing Bahria University, Pakistan2005
Bachelor of Business AdministrationMarketing Bahria University, Pakistan2003
Assistant ProfessorUniversity of Central Punjab, Lahore, Pakistan 2017 – to date
LecturerInfrastructure University Kuala Lumpur (IUKL), Selangor, Malaysia 2011 – 2017
Lecturer (Part timer)Institute of Business & Technology (Biztek), Karachi, Pakistan 2009-2010
Trade Marketing ManagerContinental Biscuits Ltd - LU. (JV partner Kraft Foods, USA2009 to 2011
Area Sales Manager KarachiMillac Foods (Pvt.) Ltd2006 to 2009
Client Service ExecutiveMillac Foods (Pvt.) Ltd2005
1MUHAMMAD ZEESHAN, Masi, R. (2018). “Antecedents to buy green products: a case of developing country” National Academy of Managerial Staff of Culture and Arts Herald, 3 (2), pp, 82-91.
2MUHAMMAD ZEESHAN, Bashir, S., Fatima, F., and Shah, R.A. (2019). Impact of transformational leadership and employee commitment on organizational reputation. Journal of Management Sciences Volume 3, 1, pp. 39-55
3Bashir, S., and MUHAMMAD ZEESHAN. (2019). Paradigm for the Foreign Direct Investors in the Virtual Market of Pakistan, Journal of Management Sciences, 3, 1, pp. 28-38
4Bashir, S., and MUHAMMAD ZEESHAN (2019). Paradigm for the Foreign Direct Investors in the Virtual Market of Pakistan, Journal of Management Sciences, 3, 1, pp. 28-38
5Masri, R., Zain, W.A., Rahman, N.R., and MUHAMMAD ZEESHAN (2019). “SC Policy for the Worldview of Innovations. International Journal of SC. Management, 8, 1, pp 594-601.
6Goi, M. T., Vigneswari, K., and MUHAMMAD ZEESHAN. (2014). Personality as a Moderator of SOR Model. Society of Interdisciplinary Business Research.
7Goi, M. T., Vigneswari, K., and MUHAMMAD ZEESHAN. (2014). Comparison of Stimulus-Organism-Response framework between international and local retailer. Procedia - Social and Behavioral Sciences.
8Bashir, S., MUHAMMAD ZEESHAN., Sabbar, S., Hussain, R.I., and Sarki, I.H (2013). Impact of Cultural Values and Life Style on Impulse Buying Behavior: A case study of Pakistan. International Review of Management and Business Research, Vol. 2 Issue.1
9MUHAMMAD ZEESHAN., Bashir, S., Sabbar, S., and Hussain, R.I. (2013). Foreign students ‘motivation for studying in Malaysia. International journal of Asian social science, 2013, 3(3):833-846. Journal homepage: http://www.aessweb.com/journal-detail.php?id=5007
10Goi, M. T., Vigneswari, K., and MUHAMMAD ZEESHAN. (2014). The Mediating and Moderating Role of Mood between Stimulus and Response, Asia-Pacific Social Science Conference, Seoul, Korea, 8-10 January. ISBN: 987-986-90052-5-8.
11MUHAMMAD ZEESHAN. (2014). Impact of Music on Consumer Behaviour: A Perspective on retail atmospheric. Asian Journal of Business and Management Sciences. Vol. 3 No. 02, 56-63, ISSN: 2047-2528

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