Mr. Zeeshan Ahmed

Mr. Zeeshan Ahmed

Lecturer

Faculty of Management Studies

Zeeshan.ahmed@ucp.edu.pk
Ext: 785

Zeeshan Ahmed has 11 years long career in academia; served in renowned institutions including University of Central Punjab (UCP) mostly in areas of management and marketing. He is a PhD scholar with prior qualifications of MS in Management and MBA in Marketing all from UCP. He possesses 10 years long professional experience serving renowned organizations in the area of media and advertising as an employee and an entrepreneur. Specialized in translating the field experience by delivering quality instructions in a variety of courses related to the fields of Marketing and Management. Organized with skills in classroom management and curriculum presentation. Strong history of increasing student engagement and fostering learning outcomes through creative and innovative curriculum delivery methods. Zeeshan Ahmed’s research interests include Corporate Social Responsibility (CSR), Sustainability and the multidimensional impacts of these initiatives upon employee behaviour.

PhD Business Administration University of Central Punjab (UCP) 2020 onwards (In progress)
MS Management University of Central Punjab (UCP) 2019
MBA Marketing University of Central Punjab (UCP) 2006
LecturerUniversity of Central Punjab (UCP) 2020 onwards
Visiting Lecturer University of Central Punjab (UCP) 2013 – 2020
Visiting Lecturer University of Education Lahore 2019 – 2020
Visiting Lecturer Riphah International University 2019 – 2020
Visiting Lecturer National College of Business Administration & Economics 2016 - 2020
Visiting Lecturer Lahore Leads University 2013 - 2015
Head Marketing Operations (Self Owned) Eyedea 2009 – 2016
Media Manager Mint Idea House 2008 – 2009
Corporate Account Manager United Media (A United Mobile Company) 2007 – 2008
Account Executive Marketing Media Network Pvt. Ltd2005 - 2007
1Ahmed, Z., & Khan, H. (2019). Impact of Perceived Corporate Social Responsibility on Organizational Citizenship Behavior: Mediating Role of Organizational Identification. Pakistan Journal of Commerce and Social Sciences, 13(4), 892-914.

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