Ms. Ambreen Khursheed

Ms. Ambreen Khursheed


Ambreen is a MS qualified professional (Gold Medalist) with majors in Finance, she is associated with UCP from last eight years as alumni and now serving at UCP as Lecturer in UCP Business School. She has vast experience of working in different financial and educational institutions of Lahore including Office of Research, innovation, and Commercialization (UCP), State Bank of Pakistan (Lahore Division) and Z.S Traders. Moreover, she has also work experience in the field of vocational entrepreneurship trainings and student counselling. Her expertise includes high commands over Financial Models, Innovational Economics, Investment Valuation and Analysis, Artificial Intelligence and Business Forecasting. She has presented her work at national and international conferences.


PhD Scholar
University of Central Punjab, Lahore, Pakistan 
Master of Commerce (Gold Medalist)
University of Central Punjab, Lahore, Pakistan
Bachelor of Commerce B. Com (Hons) (Gold Medalist)
University of Central Punjab, Lahore, Pakistan


Lecturer / Program Advisor MBA 3.5 Years
University of Central Punjab, Lahore
Visiting Lecturer / Cluster Head – Social Sciences and Humanities Department, FoIT
FoIT and FMS – University of Central Punjab, Lahore
Research Associate / Training Coordinator
Office of Research, Innovation, and Commercialization, UCP

Seminars & Workshops

  • Organized a Motivational Lecture on the Prospects of Entrepreneurship conducted by Khalid Zaheer (Renowned Motivational Speaker) at UCP.
  • Organized a guest speaker session on “The Importance of Funding and Financing for Entrepreneurs” conducted by Gohar Iqbal (Owner of Johnny & Jugno Restaurant).
  • Organized a guest speaker session on “The Do’s and Don’ts of Bringing Creative Ideas to Life – Entrepreneur” conducted by Haseeb Amir (Owner of Software House – Brain Logix).
  • Part of conference management and secretariat team of 4th & 5th International Conference on Contemporary Issues in Business Management.
  • Presented research paper in Thematic Group Presentation entitled Foreseeable Challenges as Inhibitors to Become Entrepreneurs: An Investigation on a Study of Entrepreneurial Intentions of Pakistan Students” with Technology, Entrepreneurship, Strategy and Innovation (TESI) research group.
  • Participated in a hands on training workshop on “Facilitating Research through UCP Library Tools”.
  • Participated in a Workshop on Freelancing & Entrepreneurship, UCP.
  • Participated in group presentation on “Managing Diversity in Class” in Faculty Development Program (Phase I) at UCP.
  • Participated in a Workshop on Data Science Tools with Stata at UCP.
  • Organized and participated as Judge in UCP Taakra 2018 Cooking Competition with NISA society.
  • Organized an information session on UNIDO Cleantech competition in liaison with United Nations Industrial Development Office.
  • Organized a five weeks “Certificate in Entrepreneurship” training programme at UCP (2016- 2017).
  • Organized “Elevator Pitch Contest” for the induction of first cohort of incubatees at TECH 2.0 Business Incubation Centre at UCP.
  • Organized an informative Session with Women Entrepreneurs in collaboration with the President of Jazba Foundation Lt. Gen (retd.) Khalid Maqbool.
  • Organized and hosted an event in collaboration with Teatalk on “Startups Possibilities into Textile Trends, Fashion Retail”.
  • Organized and hosted a workshop on “Women Business Need Development” in collaboration with SMEDA at UCP.
  • Organized “Entrepreneurship Workshop” in collaboration with Dr. Shahid Qureshi, Director, AMAN, Centre of Entrepreneurship of IBA, Karachi.
  • Worked as a trainer and delivered a session on “Business Financials” in “Certificate in Entrepreneurship” training programme at UCP.
  • Worked with British Council Pakistan for organizing International Conference on Archaeological Heritage of Pakistan – Challenges, Potential and The Way Forward, Heritage Now Festival.

Journal Publications

  1. Khursheed, A., (with Mustafa, F. & Fatima, M.) (2018). Impact of global financial crisis on financially innovative microfinance institutions in South Asia. Financial Innovation, 4(1), 1-11. (ESCI)
  2. Khursheed, A., (with Khan, A. A., Mustafa, F.) (2018). Impact of global financial crisis on socially innovative microfinance institutions. Journal of Accounting, Finance & Auditing Studies, 4(3), 67-86.
  3. Khursheed, A., (with Khan, A. A., Mustafa, F., & Siddique, F.) (2018). Social Business Innovation: Comparison of operational efficiency of microfinance institutions in Pakistan. Pyrex Journal of Business and Finance Management Research, 4(3), 12-20.
  4. Khursheed, A., Siddique, F., & Iqbal, K. (2018). Exploring role of microcredit in enhancing women empowerment: A qualitative study. Arabian Journal of Business and Management Review, 7(3), 42-48.
  5. Khursheed, A., (with Mustafa, F., Siddique, F., & Shah, S. M.) (2018). Assessing performance of commercial banks in Pakistan: A study on finance innovation with camel model application. OmniScience: A Multi-Disciplinary Journal (OSMJ), 8(1), 38-45.
  6. Khursheed, A. (with Rizwan, A.) (2018). Forecasting Islamic stock market volatility: An empirical evidence from Pakistan economy. UCP Management Review, 2(1), 17-38.
  7. Khurhseed, A., (2017). Entrepreneurial perceptions of the students of University of Central Punjab, Lahore & also finding the hindrances they perceive, published in Journal of Business and Financial Affairs.
  8. Khurhseed, A., Siddique, F., (2016). Do debt boosts economic growth: A study of south Asian economy, International Journal of African and Asian Studies.

Conference Paper Presentations

  1. Khursheed, A. (with Mirza, B., & Jamil, A.) (2018). Determinants of entrepreneurial intention among millennials of Pakistan. 2nd International Conference on Emerging Challenges for Organizations in Developing Economies. October 15-16, 2018. Bahria University, Islamabad.
  2. Khursheed, A. (with Mirza, M. A.) (2018). Assessing the role of rural community development programs in women empowerment in Pakistan. The 2nd InTraders International Conference on International Trade, 4-6 October 2018. Sakarya University, Turkey

Achievements & Awards

  • Awarded with Techer of the Semester Award on having highest teacher’s evaluation through Moodle software from Faculty of Information Technology, UCP (2018).
  • Awarded with full merit scholarship on having CGPA of 3.92 (Gold Medalist) for admission in PhD program at UCP (2016).
  • Awarded with full merit scholarship on having CGPA of 3.96 (Gold Medalist) for admission in MS program at UCP (2014).
  • Mentored BBA students’ entrepreneurship project entitled “Khooj” who won Elevator Pitch Contest at RA’ID Leadership Conference held on 8th April 2018 organized by INJAZ Pakistan (Member of United Nations Global Impact).
  • Awarded with “Certificate of Participation” for participating in the basic first aid training program organized by Pakistan Red Crescent (2017).
  • Awarded with “Certificate of Appreciation” for organizing a Workshop on Entrepreneurship at University of Central Punjab (2017).
  • Won an intra-university Story Writing National Competition of Chief Minister Youth Mobilization Community (CMYMC) (2016).
+92-42-35880007 Ext: 561
UCP Business School, University of Central Punjab

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