Ms. Sadaf Zahra

Ms. Sadaf Zahra

Lecturer

Sadaf.zahra@ucp.edu.pk
04235880007 Ext: 635

Ms. Sadaf Zahra is a Lecturer at Faculty of Media and Communication Studies, University of Central Punjab, Lahore. She is associated with this institute since last 3 years. Besides working for an International Journal as reviewer she has served Dept. of Communication Studies, BZU, Multan as Visiting Lecturer. Currently, she is pursuing her PhD Degree (distinction in Course Work) from Institute of Communication Studies, University of the Punjab, Lahore. She has had her M.Phil. from Bahauddin Zakariya University, Multan with a distinction of Gold Medal. She has completed her BS (Hons.) from Virtual University of Pakistan, Lahore with distinction. She has research publications in HEC recognized journals and she has also presented her research work in several national and international conferences. Ms. Sadaf has hands-on experience with soft-wares like SPSS, NVivo, Endnote, Citavi and Mendeley etc. Her areas of interest in research include Feminism, Media Ethics, Health Communication, and Cyberbullying.

M.PhilTheory & ResearchBahauddin Zakariya University, Multan2015
BS (Hons.)Theory & ResearchVirtual University of Pakistan, Lahore2012
LecturerUniversity of Central Punjab, Lahore2019-Present
Research AssociateUniversity of Central Punjab, Lahore2017-2019
Visiting LecturerBahauddin Zakariya University, Multan2015
1Presentation of Muslim Women in Western Print Media: A Content Analysis of ‘Time’ and ‘Newsweek’: Global Media Journal (Vol. 8, Issue 2).
2Portrayal of Muslim Women by Western Print Media: A Textual Analysis in Feministic & Orientalist Perspective: Pakistan Journal of Islamic Research (Vol. 17, June 2016).
3Book Review on “Communication for Another Development” by Wandy Quarry & Ricardo Ramirez.

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